Shutterstock download ratios

Just a quick post regarding Shutterstock download ratios. Although there are a whole bunch of different price plans and income streams on Shutterstock, I really only sell via three different plans: the 25-a-day subscription plan, on-demand downloads and enhanced downloads (extended licences in iStock-speak). My income can be roughly divided as follows:

25-a-day subscriptions: 50%

On demand: 25%

Enhanced: 25%

To start with, I received 25c for each subscription download, and either 81c or $1.88 for on-demand downloads. Once I had passed $500 in total commission revenue this increased to 33c for subscriptions and $1.07 or $2.48 for on-demand sales. Enhanced downloads stay the same at $28 each. The next goal is to pass $3000 in lifetime earnings, after which subscription sales will pay 36c and on-demand $1.17 and $2.70. The maximum possible is 38c / $1.24 / $2.85 once $10,000 in lifetime earnings is reached.